Emily Post on What to Pack

In April 1915, Emily Post (yes, that Emily Post, before she started writing about etiquette) set out from New York City with her son and cousin in her stylish, open-top “foreign” car (i.e., not a Ford, as advised) to traverse the country on the newly built Lincoln Highway.

In her 1916 book By Motor to the Golden Gate, she notes, on the subject of clothes, “We had far too many! They were a perfect nuisance!”

In 1915, Emily Post was 43 and a successful magazine writer, long divorced from the wealthy banker Edwin M. Post.

Her proposal was to write “the story of our experience, if we had any,” though she insisted she meant the trip to be “simply for pleasure, which to us meant a certain degree of comfort, and not to advertise the endurance of a special make of car or tires” (2).

Post’s mother was the daughter of a coal baron, and her father was an architect for the wealthy, but this background had not produced a mindless cheerleader for the American way.

“Nor had we any intention of trying to prove that motoring in America was delightful if we should find it was not,” she writes. “As for breaking speed record—that was the last thing we wanted to attempt!” (2).

Post admits that “Offering advice on clothes for a motor trip is much like offering advice on what to wear walking up the street.”

Still, she goes on to suggest “a heavy coat, a thin coat or sweater, a duster, and a rug or two … Blue Books, a camera, food paraphernalia, an extra hat…goggles and veils… ” (251).About those veils. Post’s advice on sun protection is singular and I daresay not entirely backed by science, but bears repeating here if just for entertainment:

“A real suggestion to the woman who minds getting sunburnt, is an orange-colored1 chiffon2 veil. It must be a vivid orange that has a good deal of red in it. Even with the blazing sun of New Mexico and California shining straight in your face, a single thickness of orange-colored chiffon will keep you from burning at all. If you can’t see through chiffon, but mind freckling or burning, to say nothing of blistering, sew an orange-colored veil across the lower rims of your goggles and wear orange-colored glasses.

“…The Southwestern sun will burn your arms through sleeves of heavy crepe de chine, but the thinnest material of orange—red is next best—protects your skin in the same way that the ruby glass of a lantern in a photographer’s developing room protects a sensitive plate” (255).

Ms. Post also included suggestions for the dresses they’d need to dine in the nice restaurants and sweep through the lobbies of the fine hotels they visited along the way, many of which had recently been built along the Lincoln Highway (U.S. Highway 80 now essentially follows that route).

Lest you think her a snowflake, however, it wasn’t all fine dining and posh accommodations. Emily & Co. also camped out in the desert and ate at whatever questionable diners were available in remote locations.

Left: Stuck on the Lincoln Highway, somewhere in the Midwest.

Right: The 1915 Blue Book travel guide for the Midwest.

Notes

According to skincancer.org, the website for The Skin Cancer Foundation, “Dark or bright colors keep UV rays from reaching your skin by absorbing them rather than allowing them to penetrate.”

  1. Skincancer.org advises, “Densely woven cloth, like denim, canvas, wool or synthetic fibers, are more protective than sheer, thin or loosely woven cloth. Check a fabric’s sun safety by holding it up to the light. If you can see through, UV radiation can easily penetrate the fabric and reach your skin.”

  2. Skincancer.org advises, “Densely woven cloth, like denim, canvas, wool or synthetic fibers, are more protective than sheer, thin or loosely woven cloth. Check a fabric’s sun safety by holding it up to the light. If you can see through, UV radiation can easily penetrate the fabric and reach your skin.”

Previous
Previous

What I Packed

Next
Next

On Safety